Blog
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Don Norman: good design makes you happy
Don Norman studies how real people interact with design, exploring the gulf between what a designer intends and what a regular person actually wants.
Don Norman is an anthropologist of modern life, studying the way we humans interact with our … -
CO-DESIGN
The Story of Co-Design
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Robert L. Peters: design as an action
I see design as an action, not as form (and I prefer to use design as a verb rather than as a noun)..” Robert L. Peters
For the past 25 years Robert has lived in a low-energy passive solar house that he designed and built in the woods of eastern Manitoba. When not immersed in design, he enjoys nature, rock-climbing, mountaineering, and other human-powered outdoor activities. -
Paula Scher
Scher’s massively influential designs have appeared on album covers, advertisements, gallery walls and on the outside of huge buildings – even the side of a public toilet in Madison Square Park. A hands-on approach is in her nature and is reflected in her personal artwork.
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Stefan Sagmeister
“I rarely obsess about things in my private life. I fail to care about the right shade of green for the couch, the sexual secrets of an ex-lover or the correct temperature of the meeting room AC. I don’t think I miss much.
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Obsessions make my Life worse and my Work better.*
*”Think dangerously, act safely” is a close relative – possibly its uncle -from my mentor Tibor Kalman.
- Stefan Sagmeister -
evereverse
Sometimes to start back from scratches is mandatory.